Spiral Branding Touchpoint

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Spiral Branding Touchpoint

The spiral shape, known as a helicoid, is used across all branding touchpoints, such as on backgrounds on the app, on branded merchandise and on business cards in a cropped format. Ionity’s wordmark, but a new symbol of a red kite has been added by SomeOne above the top right corner.(Source: designweek.co.uk)

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